May 30, 2020

White Glove Service on Black Friday: Upscale Goes Mainstream

Wondering what the big retailers do every  year to up their marketing game?  This short Wall Street Journal video reveals how mall operators looked at the high-end retailers and are now borrowing some of their best practices to attract the crowds.  Reports are that about 47% of Black Friday shopping is now done online.  Where is your competition coming from and what are some other industries you can explore to brainstorm new ways to market you and your clients’ services?

View the video here.

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